By
Kate on 29 October 2009
Each player in the mobile space has a different perspective. Carriers want to make money off of the services they offer, advertisers want to reach consumers directly and cost-effectively, third-party developers want to see mass adoption of applications or new services, and device makers want mass adoption of the handsets they deliver.
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In [...]
By
Kate on 27 October 2009
Social TV can become an important component in delivering an experience that is more interactive and moves the consumer from a passive to a proactive engagement with the services being provided. But, in order for that to happen, providers must make certain efforts a priority and recognize the important new ways TV can change to support a continued user [...]
By
Kate on 20 October 2009
The Social TV Forum was held a few weeks ago in London. We couldn’t attend this year, but we’ve been keeping up-to-date with the content being pushed out during and after the event. Here are some of the ones we [...]
By
Kate on 15 October 2009
NewTeeVee had an article the other day about the difficulties of Social TV features, and how we may be further away then we thought we were from having a truly viable solution from a user-standpoint. Some of the distress comes from how to coordinate the social part of the process: how to type, how to [...]